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Home > Press & Buzz > 2012-04 Pinterest Contest Celebrates Mother’s Day

‘Splurge on Mom’ Pinterest Contest Celebrates Mother’s Day

Winner Receives Visa Gift Card from; Gift Certificates Also Available

BIRMINGHAM, AL (May 2, 2012) – Want to make your mother proud on Mother’s Day – as well as putting an extra $200 in her pocket or yours? Online meal planning service is running a ‘Moms, Splurge on You!’ Pinterest contest offering the opportunity to win a $200 Visa gift card simply by creating a Pinterest board dedicated to recipes, gift ideas, photos of your mom and other pins of your choice based on rules posted at

Open now through May 13, the contest requires boards to be posted on Pinterest in the holidays category with pins of three ideas or products from or the eMeals blog. Participants must also follow eMeals on Pinterest – an online social photo and idea sharing website that allows users to assemble graphic ‘pinboards’ consisting of image collections related to specific themes such as weddings, homes and food. One winner will be chosen based on overall creativity and variety.

Other Mother’s Day offers from eMeals include:

• eMeals gift certificates which provide weekly meal plans with taste-tested recipes and grocery lists that simplify meal planning while also reducing grocery bills by an average of 30%. Certificates for six-month subscriptions ($35) or twelve-month subscriptions ($58) are available at, with a choice of more than 30 specialized menu options ranging from classic family meals to low-fat, low carb, gluten-free and more.

• Free Mother’s Day recipes such as Mother’s Day Chocolate Squares, currently online at

• A complete Mother’s Day breakfast menu, including Individual Breakfast Tarts, available free with a new subscription to the eMeals dinner planning service.

“At eMeals, every day is Mother’s Day. Our business is dedicated to helping busy moms and frugal family cooks get dinner on the table quickly, creatively and cost-effectively,” said Jane DeLaney, eMeals founder and president. “It’s a great fit for Mother’s Day and a real help any day of the year.”


eMeals is America's leading digital meal planning solution and an emerging player in the meal kit market. Each week eMeals provides easy-to-follow recipes and a one-click shopping list that optionally connects to online grocery pickup and delivery partners. With a database of tens of thousands of recipes assembled over the last decade, subscribers have a choice of 15 food style plans tailored to different dietary goals and eating preferences. Life is hard; make dinner easy. Visit to sign up for a two-week free trial.

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