1st to Offer Pickup and Delivery with Amazon, Walmart, Kroger & Instacart
BIRMINGHAM, AL (October 17, 2017) – eMeals, the first meal kit solution to integrate with online grocery programs as well as the first to offer choose-your-food-style meal kits with 100 new weekly recipe options, today announced the addition of the AmazonFresh grocery delivery and pickup service to its list of fulfillment choices. Subscribers can now send their shopping list, which is automatically generated for all meals selected each week, to either AmazonFresh, Walmart Grocery, Kroger ClickList or Instacart with one click and then schedule home delivery or curbside pickup, depending on local availability.
The new option extends eMeals' strategy of leveraging the existing grocery supply chain to fill meal kit orders instead of building an expensive new infrastructure to pre-portion, package and deliver the week's recipe ingredients. This approach – unique in the meal kit space – provides improved variety, flexibility and affordability to consumers while also creating a sustainable business model without the high operational costs of other traditional kit companies.
With 10+ years of digital meal planning experience, eMeals is the ONLY meal kit service that offers:
A survey of early eMeals meal kit customers using Walmart Grocery indicates that over 90% plan to continue the service with more than half stating that they "can't imagine life without it." The service is also driving online grocery adoption, with 55% of those surveyed saying they used Walmart Grocery for the first time by using eMeals' online grocery fulfillment option.
"Meal kits and online grocery programs are reshaping the grocery market, and we are the first company to combine those two trends," said eMeals CEO Forrest Collier. "Adding AmazonFresh to our fulfillment lineup expands our reach to most of the top players in online grocery and advances our mission of giving customers more choice, flexibility and affordability than any other meal kit service."
eMeals is America's leading digital meal planning solution and an emerging player in the meal kit market. Each week eMeals provides easy-to-follow recipes and a one-click shopping list that optionally connects to online grocery pickup and delivery partners. With a database of tens of thousands of recipes assembled over the last decade, subscribers have a choice of 15 food style plans tailored to different dietary goals and eating preferences. Life is hard; make dinner easy. Visit www.emeals.com to sign up for a two-week free trial.