Making meals, and making them matter.

Our Story

As active moms and devoted wives, Jane and Jenny were both extremely busy. Jane was frazzled trying to pull off dinner for the family week after week. Her meal plans were scribbled on napkins and lost in her purse. So she went to work creating a better way to make meals happen. Along the way, Jane recruited Jenny, who is not only a fabulous cook, but also happens to be her sister.

Working with a talented team of professional food experts, registered dietitians and technical gurus, Jane and Jenny developed eMeals as a better way to feed their families and preserve their sanity. Having helped simplify the lives of millions of moms and dads, eMeals is now the ultimate dinner app bringing families around the dinner table for healthy and delicious meals.

Leadership Team

Forrest Collier, CEO

Forrest is responsible for the overall growth and strategy of eMeals as the leading foodtech platform integrating meal inspiration with online grocery shopping. A seasoned entrepreneur, Forrest was previously CEO of, which sold to McAfee, and was a Co-Founder and COO of Highland Capital Holding Corporation. Forrest attended Auburn University and received his MBA from Vanderbilt. With deep family roots in Louisiana, Forrest enjoys food with lots of flavor, spice and variety. Favorites include any kind of seafood dish, medium-well steaks, new-fangled Asian and old-fashioned vegetables. He and his wife Jean Anne have three children – all of whom probably qualify as foodies.

Forrest Collier, CEO

Jenny Cochran, EVP and Co-Founder

Jenny and her sister Jane founded eMeals to simplify dinner for their families and yours. As a fabulous cook, Jenny helped define the eMeals culture and was instrumental in the original design and publishing of the meal plans. Jenny gravitates to Southern comfort food, pickles and peppers of any kind, healthy dishes with strong flavors and most ethnic foods. Jenny’s motivation for eMeals came from a love of food and more importantly a love for her family of five whose favorite meals include Chicken Divan, beef enchiladas, breakfast foods and a low country boil on special occasions.

Jenny Cochran, EVP and Co-Founder

Aaron Kenny, CTO

Aaron is basically the creative genius giving direction to the technical side of eMeals. Previously Aaron was the Co-Founder and CTO of where he developed the family protection software that was rated #1 by Consumer Reports, PC Magazine and by parents in over 150 countries. Following the sale of, Aaron shepherded the product within McAfee as a Director of Engineering. Equal parts right and left-brain, Aaron likes to champion game-changing ideas that solve real life problems. When Aaron cranks up the Big Green Egg his barbecue ribs are always a hit. Most recently he’s turned his attention to the pursuit of turning the simplest of ingredients into the perfect Neapolitan pizza.

Aaron Kenny

Doug McLaulin, CRO

In his role as Chief Revenue Officer, Doug drives the revenue growth of eMeals ranging from customer acquisition on the consumer side to partnership development with retail grocers, CPG brands and wellness partners. With a background in both B2C and B2B companies, he relishes the opportunity of analyzing and optimizing marketing performance and finding new channels of growth. Being married to a doctor, having young children, and being an avid triathlete, Doug is obsessed with creating healthy, homemade meals for his growing family.

Doug McLaulin, Head of Growth

Keith Duke, CFO

Keith is responsible for the overall financial management of eMeals, including strategic planning, financial analysis, and cash flow management, as well as accounting and reporting. With a deep background in finance and operations, Keith has served as CFO of multiple companies, including and Highland Capital Holding Corporation where he was a Co-Founder. Keith attended the University of Tennessee with a degree in Mechanical Engineering and received his MBA from Vanderbilt. Having lived in the food meccas of San Francisco, Houston, and Nashville, Keith loves everything from five-star dining to a home-cooked meatloaf and roasted vegetables.

Keith Duke, Chief Financial Officer

Scott Jones, VP Content and Partnerships

A nationally recognized food and wine expert, Scott oversees our CPG partnership efforts and gives leadership to the incredible team of food experts who create our meal plans. After graduating from the University of Mississippi, Scott went on to earn a culinary arts degree from the Culinary Institute of America. Scott worked at Food & Wine before moving to Birmingham to join Southern Living, where he was Executive Editor. Scott's happy place is in front of the grill with his trusty outdoor speaker by his side.

Scott Jones, VP Content

Rebecca Lyons, Head Culinary Development

An accomplished recipe developer and food stylist, Rebecca oversees our test kitchen and food photography team. She's a Samford University graduate who spent more than a decade at Hoffman Media as food editor and executive chef. In her free time, Rebecca can usually be found either on the tennis court or in the kitchen, creating a gorgeous, multi-layer cake.

Rebecca Lyons, Head Culinary Development